Get Started with iCatch

Empowering sustainable fisheries through powerful species identification. Join us in revolutionizing seafood sustainability by making in-the-field species identification possible.

How It Works

iCatch brings fast, accurate, and defensible species identification out of the lab and into the field — through a two-stage system purpose-built for fisheries professionals. Our tools leverage predictive AI technology and precision genomic testing to accurately identify fish species, including processed products like fins and fillets. Our goal is to solve the challenges of species misidentification, preventing seafood substitution, mislabeling, and fraud.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

A person taking a photo of fresh fish with a smartphone.
 
Black and white illustration of two fish inside a circle, with a line connecting to a small bottle or container.

Let’s take the guesswork out of fish identification, for stronger, more sustainable fisheries.